Dreaming of a White Christmas in Sunny L.A.? Well, even if snow is off the menu, the iconic Jellycat brand has conjured up a winter wonderland right in the heart of Los Angeles! Get ready to trade your flip-flops for a fluffy, cuddly ski adventure at The Grove.
This isn't just any pop-up; it's the Jellycat Ski Club, a magical alpine escape nestled inside The Grove's Glass Box. Running from November 11th through December 31st, it's a chance to immerse yourself in a world where the beloved Jellycat plushies meet the charm of a ski lodge.
Imagine strolling among palm trees, but instead of sunshine, you're surrounded by a snowy wonderland. The Glass Box has been transformed, instantly transporting you to a cozy, ski-chic environment.
And the best part? The Ski Club is showcasing five exclusive Jellycat designs you won't find anywhere else in the world! Picture Bartholomew Bear in his alpine attire, Franilla Luxe Bunny in soft winter whites, the Amuseables Fitswell Mitten, Scarffles Hot Chocolate, and the Amuseables Molasi Cookie. Plus, your favorite Jellycat friends from the 2025 collection will also be available.
But here's where it gets Instagram-worthy: a life-size Bartholomew Bear, decked out in full Alpine gear, perched on a Jellycat-blue-and-orange skidoo, ready to strike a pose for the perfect holiday photo.
And because no ski adventure is complete without delicious treats, Jellycat has partnered with La La Land Kind Cafe, also at The Grove. From November 21st through December 5th, the cafe will undergo a Jellycat makeover, offering two exclusive Jellycat-inspired drinks with custom sleeves and napkins. Sip on something cozy while you browse the Ski Club and get your holiday shopping done.
Reservations are now open with new blocks dropping every Thursday. So, are you ready to trade the beach for the slopes (of cuddly toys, that is)?
What do you think? Will you be visiting the Jellycat Ski Club? Do you think this pop-up is a fun and creative way to celebrate the holidays, or is it just another commercial venture? Share your thoughts in the comments below!